the soulful web design studio philosophy | a sincere experience
A bespoke design studio building websites for women-led businesses who want a website they're proud to share
where design meets purpose
Our mission is to design an intimate online home that you can't wait to show off, elevating your online client experience through authentic compositions. An aligned website is exactly how you will take your business to the next level, and you deserve that.
Hi there, I’m Em, the Hawaii-grown, ocean-loving, sunrise-chasing artist and owner of Soulful Web Design Studio.
I work with women-led businesses who care deeply about what they offer and want a website that reflects that same level of intention. The kind of website you feel confident sharing, proud to send clients to, and grounded returning to as your business grows.
Before design became my business, it was simply how I expressed myself. I sold handmade jewelry at local cafés, created digital artwork for sentimental families, and followed every creative idea that felt exciting at the time. What I didn’t have back then was a way to turn that creativity into something sustainable.
Like many business owners, I learned quickly that passion and social media alone weren’t enough to create sustainable growth. What I needed was a strong foundation.
That’s when I began to understand the role a website can truly play, not as a placeholder, but as a foundation.
intentional showit website design for women-led businesses
When I discovered Showit, everything clicked. A website finally felt flexible, expressive, and strategic; a space designed to communicate value, build trust, and support long-term growth.
That philosophy is what guides my work today.
At Soulful Web Design Studio, I design websites that support the level of service you provide. Websites that grow with your business instead of holding it back. And websites that feel like a true reflection of you.
My role isn’t just to design something beautiful. It’s to help you build an online presence that feels aligned with the work you’re proud of and the clients you want to serve.
If you’re building something meaningful and want a website that reflects the value behind it, you’re in the right place.
Rooted in clarity & compassion
Bespoke Web design + a bespoke commitment to our clients
Alignment & Intentionality
Kindness & Communication
Meet You Where You're At
Whether you are a new creative or seasoned professional, whether you are new to Showit or have spent years with the platform, we will meet you where you're at. Our goal is to support you through this process and be your built-in bff as you navigate this exciting experience.
Your online home is an extension of your brand and will quickly become a hub for new connections. We design in alignment with your distinct brand to create an experience that your clients will immediately know is you. Intentionality at every level.
Meaningful connections and authentic kindness is the backbone of a great partnership. Our founding purpose is centered around empowering creatives to achieve big. At Soulful Web Design Studio, our clients are more than customers. You are our community.
The ocean
Matcha Latte
Gold gal
Lifting + pilates
Love Island UK
two & Three
Iceland
Free diving
film photography
Northern Lights
Australian Shepherd
Architectural digest
"My website turned out better than I could have ever imagined"
Where do I even begin! There is so much that I have to say about Em and her work. I was a new business owner who was feeling overwhelmed by website design. I reached out to Emily and she immediately gave me a sense of calm about the whole process. She really wanted to make my dream website come to life...She guided me and gave me the tools to get specific about my vision...She is so creative - My website turned out better than I could have ever imagined! I truly feel blessed to have found her. If you are looking for a website designer who is going to make your vision come to life, Emily is your girl! I wish that I could give her 6/5 stars! She deserves it.
